08 Nov Profit Rhino – Why Having Flat Rate Pricing Is A Game Changer
You have the best pricing plan for your contracting business, or so you thought. But do you really? Flat rate pricing is truly a game changer for contracting.
So what if your customers could choose a price that fits their budget and fixes their problems? Do you think they’d be happy? Happy enough to sing your praises and get you more customers for your contracting business? That’s the beauty of flat rate pricing. Now you probably charge for parts and an hourly rate for labor. Sure that’s standard for the industry, but is it your best choice? How many jobs have gone by the wayside because they just can’t afford that kind of price.
Your customers can choose the price
The beauty of flat rate pricing is that your customers can choose a price that fits their budget. Knowing that they won’t be facing a bill that keeps going up will make it easier for them to choose your services.
Should something more need to be done, then you can present that as an additional job, but not one that will add to their current bill. What you “lose” in hours billed will more than be made up with additional jobs for your contracting business.
So how does it work?
Well you set a price for all your typical jobs, taking into consideration the time it will take and the parts needed. Then you tell your customers that call what the job will cost. Not an estimate but bottom line. They can be assured that it will only cost that. You can add that should the job be more complicated than you expect there will be future flat rate jobs necessary.
What it means for you is more work and a better bottom line. Oh and happy clients!